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How our decisions about money are influenced.

Economic Principles

Way back in 1983, I was attending the University of Ottawa for the first year of my business degree. Introductory Economics courses, divided broadly between ‘Micro’ (personal money) and ‘Macro’ (global money) Economics, were mandatory and provided a foundation for understanding how money works.

Part I: Micro Economics

Classic microeconomics is now supplemented by the critical field of behavioural economics because guess what? People aren’t widgets! There are many excellent books on how people really behave when making decisions about money. Richard Thaler’s book ‘Misbehaving’ is a great read covering how behavioural economics came to be and some of its first discoveries. You will no doubt see yourself, and perhaps your clients, in some of the findings.

Part II: Macro economics

Macro economics deals with industrial scale money and an in-depth understanding can take many years of study. In the following video, ‘How the Economic Machine works’, Ray Dalio explains the basics of macro economics in easy to understand terms. It will give you an appreciation of the key concepts behind business cycles, booms and busts and government intervention.


Decisions about money are influenced by many factors; some, imprinting on us at an early age, may not necessarily be in keeping with current opportunities and strategies. The team at p|w|m Advisory Group are here to help you sort through how your feelings about money impact your decision making. Let’s start a conversation..

Written by Jim Pelot, B.Comm, CPA, CA; CFO and Co-founder of p|w|m Advisory Group.

This article is provided for information purposes only. Although the content is believed to be reliable when posted, p|w|m Advisory Group cannot guarantee this information is current, accurate or complete and does not assume any liability. The information is not intended to provide any insurance, financial, legal, accounting or taxation advice and should not under any circumstances be relied upon without consultation about your specific situation. The information is subject to modification and updating from time to time without notice. 


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